Transforming potential into sustainable growth across MENA & APAC
Cultural intelligence. Strategic excellence.
Growth Ensemble and its sister company, GroVe, together offer a unique and deeply experienced end-to-end approach for organisations seeking to deepen their presence in MENA and APAC - regions that collectively represent over 60% of global GDP growth.
The Middle East and Asia are the regional trailblazers of the new global economy, spearheaded by Southeast Asia and the GCC. Our deep understanding and networks within these regions enable us to collaborate with select international organisations to support their needs in these dynamic markets. With over 40 years of combined industry expertise in emerging and often volatile markets, we guide strategy, stakeholder relations, ecosystem development, and change management to facilitate growth, stability, alignment, and capital access.
Founded in 2023, Growth Ensemble has served ambitious brands across the GCC and Southeast Asia, helping them navigate complex market dynamics and achieve sustainable growth. Growth Ensemble specialises in integrated sales, marketing and communications strategy, brand development, and operational scaling. We create effective growth programmes that achieve business goals throughout APAC and MENA, bringing local market expertise and on-the-ground support across sales, marketing, communications, product development, and customer experience. The company is led by founder and CEO, Meredith Carson and co-founder and Chief Growth Officer, Adam Flinter.
"Our model represents a transformative approach to business growth in two of the world's most exciting economic regions," said Meredith Carson, Founder of Growth Ensemble. "MENA and APAC are ecosystems of opportunity that require deep understanding and strong networks to navigate successfully. By combining our strategic marketing and business growth expertise with ecosystem development and venture capabilities, we've created an end-to-end model that brings together deep experience and nuanced cultural knowledge—helping organisations establish themselves as integral parts of these thriving business communities."
Founded in 2024, GroVe is a boutique ecosystem enablement firm focused on connecting businesses and capital to drive meaningful growth and real, business-led outcomes. GroVe partners with venture funds and select pre-Series A and Series A startups to support growth planning, fund-raising and partnerships, while also working with government agencies to transform traditional approaches to market expansion and ecosystem development. The company specialises in building sustainable ecosystems where startups, investors, and stakeholders collaborate to create impactful, long-term growth. The company is led by founder and CEO, Adam Flinter and co-founder, Meredith Carson.
"Our capability comes from hands-on leadership experience in MENA and APAC since 2007," said Adam Flinter, Co-Founder of Growth Ensemble and Founder of GroVe. "Drawing on decades of senior operational roles across these regions, we support organisations through their entire growth journey - from market entry and brand development to ecosystem integration and capital access. This is the difference between abstract strategy and practical, proven execution."
Our Leadership.
Meredith Carson, Founder and CEO
Meredith Carson is an international growth strategist with a 20-year track record of driving sustainable results for businesses across industries. With a relentless focus on developing and optimising growth and change management efforts, she partners with teams to devise actionable strategies that deliver lasting results.
A trusted C-level Growth and Marketing Strategist, Chief of Staff and Board Advisor, Meredith’s work has been recognized globally, attracting prestigious accolades including the Worldwide Media Cristals, M&M Global Awards, Effie, and Lynx Awards.
With currently 13 years of experience advising global brands in the Middle East and North Africa (MENA), and more than 15 years in APAC, Meredith brings a rare blend of expertise and cultural awareness to her work.
As a member of the International Academy of Digital Arts and Sciences and a judge for the International Webby Awards, Meredith advances global best practice. She has shared her knowledge as a guest lecturer at Singapore Management University and Hult International Business School. She is also a founding member of Epic Angels, a female-focused angel investment network in Asia.
Meredith's thought leadership has been featured in prominent publications such as The Business Times, Campaign Magazine, Campaigns of The World, and Gulf News. She empowers businesses to achieve sustainable growth in today's dynamic market through her collaborative approach.
Adam Flinter, Co-Founder and CGO
Adam Flinter has been straddling the digital, startup and finance industries across Asia and the Middle East for more than 20 years. An experienced business leader and ecosystem builder, he prides himself on being able to connect dots and assist in business strategy no matter the vertical.
As a business development specialist working with the financial industry, Adam has met and worked with business leaders and investors across South-East Asia, the Middle East, Central and East Asia.
As an entrepreneur, Adam has founded multiple businesses, mentored and helped dozens of young founders with pitching fund-raising and taken more than 500 founders from ideation to MVP through the entrepreneurship training business he helped to found.
A former journalist with BBC and Sky News, Adam was an executive committee member for Al Nisr Publishing and remains an advisor for several growing start-ups in Asia. He retains very strong media insight and networks.
Adam also passes on his knowledge of ASEAN and Asian markets by guest lecturing at the Gwangju Institute of Science and Technology in Korea and acting as a board advisor to the Nottingham University Business School.